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- Ivane Javakhishvili Tbilisi State University
Recent Submissions
Comparative analysis of statistical indicators of product output, labor remuneration and labor productivity in the regions of Georgia
(Ivane Javakhishvili Tbilisi State University Press, 2023) Gelashvili, Simon
The article discusses the following economic indicators according to the administrative regions of Georgia:
production output, labor remuneration, and labor productivity. The long-term trends of their change, 2010-2022,
are identified and their statistical analysis is carried out. In addition, based on official statistical data, relevant indicators
are calculated, and their mutual comparison and quantitative and qualitative assessments are given.
Various simple and complex statistical methods are used in the research process: grouping, relative and
average values, time series, variation analysis, etc.
As a result of the conducted analysis, it was determined that the obtained indicators are very different depending
on the regions, the volume of the released products, the amount of the average monthly salary of the
employees and the level of labor productivity. Also, a mutual comparison of the mentioned indicators was carried
out, as a result of which different trends and certain disproportions were revealed according to the administrative
regions of Georgia.
Georgia's foreign trade and the challenges facing the country's economic security
(Ivane Javakhishvili Tbilisi State University Press, 2023) Putkaradze, Ramaz
In terms of globalization, external economic security of the country is one of the main elements of national
security; therefore, the country should pay more attention to it. External economic security is always on the
agenda for small states, including Georgia. Having historical ties and geographical proximity to great powers,
small states find themselves at a disadvantage in confrontation. The experience of the Baltic countries proves
that external economic security of these countries is mainly related to NATO and EU membership.
Diversification of foreign trade is critical. This is evidenced by the experience of both developing and developed
countries. Recently, trade relations between Georgia and Russia have been increasing, which is associated
with certain risks and dangers.
Georgia's negative foreign trade balance has increased at large and amounted to $ 7.9 billion in 2022. It is
essential to gradually reduce the negative trade balance by increasing local exports. The country has quite great
export potential, which isn’t properly used. The main characteristic of Georgia’s foreign trade is low level of
export and negative trade balance.
Georgia's export of goods to the CIS countries in 2022 increased by 33% compared to the previous year.
Georgia is a potential candidate country for the European Union. Notwithstanding, the share of the European
Union in the country's foreign trade is low.
It’s important for Georgia to develop and strengthen trade and economic relations with the members of
international community. Widening the scale of trade and economic relations with its strategic partner countries
is of special importance for Georgia.
Diversification of export is very important for Georgia and consequently, the EU market is one of the main
priorities for the country. The Association Agreement signed between Georgia and the European Union will
open the EU single market for Georgia. According to 2022 data, the EU accounts for 26% of total trade turnover
of Georgia, 22% of export and 28% of total import.
The role and position of Georgia in foreign trade of the EU is very modest. According to the 2022 data, Georgia
holds 87th position among the EU importer countries, 62th place among exporter countries and 761h position
in the total trade turnover. In the concluding part of the paper theoretical and practical conclusions and recommendations
are made.
Issues of managing organizational culture in chain hotels
(Ivane Javakhishvili Tbilisi State University Press, 2023) Adamadze, Petre; Aptsiauri, Nino; Chokheli, Eka
The article „Issues of managing organizational culture in chain hotels“ discusses the peculiarities of organizational
culture in chain hotels operating in Georgia. Organizational culture in organizations affects employee
productivity, job satisfaction, attitude toward the company, and ultimately, organizational performance. In modern
competitive conditions, people's needs towards organizations have changed, therefore, effective organizations
constantly try to establish such values, rules that will be adjusted to the individual, authentic values, needs,
and engagement of people. As a result of the research carried out in chain hotels, on the basis of a survey
of managerial and non-management personnel, the main characteristics of the organizational culture, which
creates a special image for the companies, were revealed. As a result, the conclusions and recommendations
made in the article are of practical importance along with the study of organizational culture issues.
Impact of post covid-19 pandemic on certain aspect of gender and marketing
(Ivane Javakhishvili Tbilisi State University Press, 2023) Todua, Nugzar; Jashi, Charita
The COVID-19 pandemic has further aggravated the gender imbalance in all spheres of society,
threatening the UN’s successful implementation of objectives regarding SDG`s Goals. According to the
World Bank, certain progress that was achieved in the direction of gender equality was completely overshadowed
by issues that became relevant during the PostCovid-19 period. Post-Covid conditions are characterized
by new trends such as decreasing loyalty to traditional global brands and favoring national
brands. Consumers have become more conscious regarding their health and wellness. The purpose of this
article is to overview some studies related to marketing and gender in COVID-19 and in post period. Based
on various sources and scientific papers are directly related to the consequences caused by the pandemic
of COVID-19 in gender and marketing. Numerous of publications have been published in the recent
period related all over the world, but not in Georgia. Significant important to provide scientific research,
which clearly identify existing problems in gender and marketing.
Audit quality characteristics and assessment
(Ivane Javakhishvili Tbilisi State University Press, 2023) Sreseli, Nana; Sreseli, Rusudan
Audit quality is fundamental in maintaining the integrity of financial reporting and upholding investor confidence
in the capital markets. This research paper delves into the multifaceted realm of audit quality, exploring
its various characteristics and the methodologies employed to assess it. Audit quality has gained increased
attention in recent years due to high-profile corporate scandals and regulatory reforms aimed at enhancing
transparency and accountability. This paper begins by examining the conceptual framework of audit quality,
considering aspects such as auditor independence, professional skepticism, audit firm reputation, and regulatory
oversight. Each of these dimensions plays a vital role in ensuring that auditors fulfill their duty to provide
an unbiased and accurate assessment of a company's financial statements. The paper also investigates the
methods employed to evaluate audit quality, including both quantitative and qualitative approaches. Empirical
studies, audit inspection reports, and self-assessment questionnaires are among the tools used to assess various
dimensions of audit quality. The paper discusses the advantages and limitations of each method, shedding
light on the challenges faced by researchers, regulators, and practitioners in effectively measuring and improving
audit quality. Furthermore, the paper delves into the role of audit quality in the context of corporate governance
and its impact on financial markets. It examines the link between audit quality and firm performance, stock prices, and the reliability of financial information. The results of this analysis have implications for investors,
regulators, and auditors seeking to understand the broader consequences of audit quality. This research
paper serves as a comprehensive overview of the audit quality concept, its characteristics, and the methods
used to assess it. It emphasizes the crucial role of audit quality in financial reporting and corporate governance,
providing valuable insights for both academic and practical purposes. Understanding the complexities of audit
quality is imperative for ensuring financial markets' continued stability and reliability.