Browsing by Author "Khokhobaia, Merab"
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Item Role of a digital transformation in development of a rural tourism destinations(Ivane Javakhishvili Tbilisi State University Press, 2021) Roblek, Vasja; Petrović, Nenad N.; Gagnidze, Ineza; Khokhobaia, MerabThe study discusses the development and importance of information and communication technologies and processes of digitalisation or digital transformation in tourism and hospitality. The purpose of this chapter is to explain the difference between the concepts of e-tourism and smart tourism and in the following to show the importance of digitalisation for the further development of destinations and their transition to a smart destination.Item Systematic aspects of strategic planning of tourist destination(Ivane Javakhishvili Tbilisi State University Press, 2019) Khokhobaia, MerabDevelopment of a tourist destination is directly linked to the exploration of theoretical and empirical findings. There is emerging literature on destination development which focus on the strategic planning, sustainable development, marketing, considering the wide range of spectrums which determines competitiveness of the tourist destinations. The complexity of the tourism system and conceptual understanding of policy planning and development processes will be discussed in this paper. Current trends in the tourism industry make it relevant to analyze in depth the ability of a tourist destination to adapt to changing conditions. In fact, changes have become a natural phenomenon, which is closely related to continuity. Correspondingly, in this respect assessment of the tourism industry and tourism destination as a system is particularly important. The article examines the conceptual aspects of tourism destination development and provides a systematic review of studding dynamic system, which allows us to analyze in depth the determinants responsible for the destination competitiveness.Item Transdisciplinary research methodology for the tourist destination development(Ivane Javakhishvili Tbilisi State University Press, 2018) Khokhobaia, MerabThe Tourist destination is a very complex system from the perspective of conceptual understanding. It’s obvious, that the elements of the system are closely interrelated, correspondingly they can influence positively or negatively to the functioning of the system. In modern conditions, it has become a significant to elaborate the relevant long term policy for the tourist destination, which could be implemented within the framework of the strategic development plan. Due to the fragmented nature of the destination planning process, it requires to rely on the different types of knowledge and disciplines. The paper deals with the study of the theoretical and practical aspects of the development of tourist destination. Furthermore, special attention has been paid on innovative transdisciplinary research approaches, which enables us to integrate experiential and scientific knowledge, which is important for the development of the tourism destination.