Browsing by Author "Quliyev, Eldar"

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    Some problems of insurance marketing
    (Ivane Javakhishvili Tbilisi State University Press, 2019) Qurdanov, Natiq; Quliyev, Eldar; Qushani, Rauf
    Insurance is related to providing of military-strategic safety and quality of life of population of every country. On the basis of analysis of the state of the system of insurance it is possible to give an estimation to both efficiency of state administration all resource potential and financially – the economic state and standard of living in the separate states. Further in the article talked about a necessity application of achievements of marketing and management in adjusting of market problems of the system of insurance, about perfection of the laws and orders, related to insurance. Except it, directions over of application of marketing are brought on insurance business, the model of the insurance marketing is given – management in control system and profitable customer relations at the insurance market, methodology of planning of profit and calculation of "break-even of insurance companies point" is illuminated.