Inspection and marketing correlation

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Ivane Javakhishvili Tbilisi State University Press
Controlling in company is the most important element. It is the one function in management, which is depending to make decisions and continue working . The group of company can define, if it is possible to define the achievement of company goals . The main function is to define achievement. Frequently control is associated with forcibly, which is not true. It cannot limit worker's creative independence. Controlling objects relationship and rational model define it is important to develop control's effectiveness. Controlling is necessary for objects. Using it helps manager to control organization's work according norms and standards. Therefore, controlling makes the main role in organizing the work of company .
1. მესხია ი. სახელმწიფო ფინანსური კონტროლი. განვითარების კონცეფცია 2. ცირამუა ე. აუდიტი თეორია, ტექნოლოგია, მეთოდიკა თბ,2006 3. ალავერდაშვილი ბ. პრაქტიკული აუდიტი თბ. 2001 4. მონტგომერი რ, აუდიტი თბ, 2000
marketing, inspection, control, marketing audit, assessment
The 4th International Scientific Conference: "Challenges of Globalization in Economics and Business", Tbilisi, 2019, pp. 225-229