Knowledge and its role in consumer behavior
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Ivane Javakhishvili Tbilisi State University Press
Abstract
The article in the "knowledge and the role of consumer behavior in" the knowledge of the essence and importance of consumer behavior and its role in economic development at the modern stage. It also sets out the role of knowledge of goods. The article discusses the Research Results, which gives us a clear idea of the importance of customer knowledge.
Description
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Citation
The 4th International Scientific Conference: "Challenges of Globalization in Economics and Business", Tbilisi, 2019, pp. 414-417