Digital platforms and strategies for tourist destination development

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dc.contributor.authorKhokhobaia, Merab
dc.date.accessioned2026-03-18T13:06:01Z
dc.date.available2026-03-18T13:06:01Z
dc.date.issued2024
dc.description1. საქართველოს სამთავრობო პროგრამა 2021-2024. 2. საქართველოს ტურიზმის სტრატეგია 2025. 3. Buhalis, D. (2003). eTourism: Information technology for strategic tourism management. Pearson Education. 4. Buhalis, D., & Amaranggana, A. (2015). Smart tourism destinations enhancing tourism experiences through personalisation of services. Information and Communication. Technologies in Tourism 2015, 377–389. https://doi.org/10.1007/978-3-319-14343-9_28 5. Gretzel, U. (2011). Intelligent systems in tourism: A social science perspective. Annals of Tourism Research, 38(3), 757–779. https://doi.org/10.1016/j.annals.2011.04.014 6. Khokhobaia Merab, Tourism Policy Challenges in Post-Soviet Georgia, International Journal of Social, Behavioral, Educational, Economic, Business and Industrial Engineering Vol:9, No. 3, 2015, pp.986-989. 7. Khokhobaia Merab, Transdisciplinary Research for Sustainable Tourism Development, Journal of International Management Studies, JIMS, Volume 18, Number 2, 2018, pp.21-26. 8. Law, R., Fong, D. K. C., Fong, L. H. N., & Law, A. (2018). Systematic review of tourism big data research. Journal of Travel & Tourism Marketing, 35(1), 32–49. https://doi.org/10.1080/10548408.2017.1350249 9. Merab Khokhobaia, Transdisciplinary Research Methodology for the Tourist Destination Development, International Scientific Conference, Globalization Challenges in Economics and Business, 2018. 10. Scott, N., & Ormerod, N. (2021). Tourism in the age of digital transformation. In Buhalis, D. (Ed.), Smart tourism ecosystems (pp. 23–42). Springer. 11. UN Tourism World Tourism Barometer, 2024. 12. Werthner, H. (2003). Intelligent systems in travel and tourism. IEEE Intelligent Systems, 17(6), 53–66. https://doi.org/10.1109/MIS.2002.1134360 13. World Travel & Tourism Council (WTTC), Economic Impact Report, 2024. 14. Xiang, Z., & Fesenmaier, D. R. (2017). Big data analytics, tourism design, and smart tourism. Journal of Destination Marketing & Management, 6(2), 110–115. https://doi.org/10.1016/j.jdmm.2017.02.002
dc.description.abstractThe development of tourist destinations is a critical issue for both developed and developing nations. It is evident that the economic well-being of society is, to some extent, reliant on the systematic advancement of tourist destinations. Achieving this objective is exceedingly challenging without the implementation of strategies, conceptual frameworks, and policies. It is essential to recognize that tourist destinations, despite their geographical diversity, function as complex and intricate systems. This complexity is largely influenced by the variety of stakeholders involved in the system. Given the fragmented nature of the landscape, it is imperative to identify the specific elements that impact the functionality of the system. In contemporary circumstances, a primary challenge is the effective adaptation of a tourist destination to its evolving environment. Consequently, it is crucial to concentrate on enhancing digital platforms and improving strategic communication. In the contemporary information society, digital platforms are imperative in influencing travel decisions. The prominence of a tourist destination on these platforms is essential for promoting sustainable development. The article examines the significance of digital platforms and strategies in the tourism industry. It emphasizes tourist satisfaction, the roles of industry stakeholders, and elements of strategic development.
dc.identifier.citationIX International Scientific Conference: "Challenges of Globalization in Economics and Business", Proceedings , Tbilisi, 2024, pp. 460-466
dc.identifier.isbn978-9941-36-414-3
dc.identifier.urihttps://dspace.tsu.ge/handle/123456789/2725
dc.language.isoother
dc.publisherIvane Javakhishvili Tbilisi State University Press
dc.titleDigital platforms and strategies for tourist destination development
dc.typeArticle
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